---
title: "Blog | EquiSense Marketing"
description: "Marketing insights, guides and news for Equine Assisted Therapy & Learning businesses from EquiSense Marketing."
url: "https://www.equisensemarketing.com/blog"
---

# EquiSense Marketing Blog

Marketing insights, guides and news for Equine Assisted Therapy & Learning businesses.

- [Why Chewy's YouTube Ads Get Liked Like TikTok Videos While Other Brands Get Ignored, and What Its 120 Creatives Reveal About the $158 Billion Pet Parent Economy](https://www.equisensemarketing.com/blog/Chewy_YouTube_Ads) — 2026-07-18 · TIna Percha · analysis
  Chewy's 120 YouTube ads reveal a machine built on the $158B pet parent economy: UGC-style creatives liked like TikTok content, Autoship lock-in, and retail media money — a data breakdown via AdSee AI, Similarweb, and Google Trends.
- [How Coinbase Turned a $183K YouTube Budget Into the Smartest Fintech Campaign of the Year by Making the Prize Cost More Than the Ads](https://www.equisensemarketing.com/blog/coinbase_adsee_ai) — 2026-07-14 · Alex Hormozi · analysis
  Coinbase ran a single 15-sec YouTube Short offering a 5 Bitcoin prize to challenge its "Beat My Predictions" audience—prize worth more than the ~$183K ad spend. 
- [How a 15-Second Adidas World Cup Ad Racked Up 59 Million Views While Search Interest Collapsed, and Why Your Attribution Model Can't See Any of It](https://www.equisensemarketing.com/blog/adidas-world-cup-ad) — 2026-07-13 · Rand Fishkin · analysis
  Adidas launched a 15-second ad for the 2026 World Cup, which garnered 59 million views on YouTube. Search interest fell by half, while website traffic grew by 68%.